Integrating Transformation into Services & Products Workshop
Join us for an interactive workshop to learn more about the transformation economy and how you can integrate the transformation element into your customer journey.
Join us for an interactive workshop to learn more about the transformation economy and how you can integrate the transformation element into your customer journey.
Join us for an interactive workshop to learn more about the transformation economy and how you can integrate the transformation element into your customer journey.
Are you ready to revolutionise your business model and enhance customer loyalty through transformative experiences? Join us for an engaging workshop, where we will explore the concept of the Transformation Economy and how to integrate it into your products or services.
About this workshop:
When: on demand
Format: in-person or online
Price: from 45 EUR per person
Workshop Overview:
In this workshop, we will delve into the Transformation Economy model by Joe Pine, which emphasises transformation and self-development as key drivers of customer purchases. Through a combination of discussions, interactive exercises, and case studies, you will learn how to design transformative experiences that boost customer satisfaction and loyalty.
Key Topics Covered:
Understanding the Transformation Economy:
Introduction to Joe Pine’s Transformation Economy concept.
The evolution from the Experience Economy to the Transformation Economy.
Key principles and benefits of adopting a transformation-focused business model.
Exploring Transformation in Products and Services:
Identifying opportunities for transformation within your existing offerings.
Techniques for embedding transformational elements into product and service design.
Case studies of businesses that have successfully implemented transformational experiences.
Designing Transformative Customer Experiences:
Strategies for creating meaningful and personalised customer experiences.
Leveraging customer insights to drive transformation and self-development.
Practical exercises in designing and prototyping transformative experiences.
Creating an Action Plan for Business Transformation:
Identifying key areas within your company for implementing transformative practices.
Developing a comprehensive action plan to integrate transformation into your business model.
Monitoring and adapting your strategies to ensure continuous improvement and customer impact.
Who Should Attend: This workshop is ideal for professionals at all levels who are responsible for or interested in enhancing customer experiences and driving business transformation. Whether you're a marketing manager, product designer, customer experience strategist, or business leader, you will gain valuable insights and practical tools to implement transformative practices.
Workshop Format: The session will be highly interactive, featuring group discussions, hands-on activities, and case studies. Participants will have the opportunity to practise new skills in a supportive environment and receive personalised feedback.
On-Demand and Personalised: This workshop is available on-demand and can be tailored to meet your company’s specific needs. Content and format can be customised to address particular challenges and objectives, ensuring a relevant and impactful experience for your team.
By the end of this workshop, you will:
Gain a comprehensive understanding of the Transformation Economy and its principles.
Learn how to identify and integrate transformational elements into your products and services.
Develop practical skills for designing and implementing transformative customer experiences.
Create a tailored action plan to drive transformation and boost customer satisfaction and loyalty.